USA Surfing Partnership
"A multi-year sponsorship with USA Surfing. The brand has signed on as the official reusable water bottle, drinkware and cooler supplier supporting USA Surfing athletes in domestic and international competition – including the USA Surfing Championships and the sport’s debut at the 2021 Olympic Games in Tokyo...
Through the two-year program, Hydro Flask insulated hydration products and soft coolers will be used by USA Surfing coaches, staff and world-class athletes while travelling, training and competing across four disciplines – including Olympic, Paralympic, Pan American and Parapan American competition. Additionally, USA Surfing and Hydro Flask will team up to offer consumer experiences and reusable co-branded products at fan activations, as well as branded hydration stations to promote the elimination of single-use plastics."
Key Responsibilities:
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Contract agreements including: Overall costs, VIK - product seeding, event activations, omni-channel content creation and cross promotion
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Custom SMU bottles for team USA Surfing
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Product orders for events, athletes, and photo shoots
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Coordinated ambassador appearances and social media hits