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The Burton US Open of Snowboarding

Considered the greatest snowboarding event in the world. Part of a larger partnership with Burton Snowboards. 

Vail, Colorado

February 24th - 29th 2020

Sponsorship with on-site activation 

Key Responsibilities: 

  • Extensive pre - event planning and coordination with the Burton team

  • Contract negotiations for VIK, signage, event footprint, and social and broadcast integration

  • Trained and managed onsite brand ambassadors for the large scale event

  • Evaluated partnership and shared feedback with Burton  for future consideration

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