USA Ski and Snowboarding Partnership
A multi-year sponsorship with U.S. Ski & Snowboard. The brand has signed on as the official water bottle and drinkware supplier of the U.S. Ski & Snowboard Team.
Through the program, Hydro Flask insulated products will be used by U.S. Ski & Snowboard Team athletes, coaches and staff while traveling, training and competing across seven disciplines – including alpine, freeski, freestyle, cross country, ski jumping, Nordic combined, and snowboard. Additionally, U.S. Ski & Snowboard and Hydro Flask will team up to offer consumer experiences and co-branded products.
The multi-year program will support the U.S. Ski & Snowboard team through the 2022 Olympic Winter Games in Beijing.
Partnership creative series
Working with our partners at US Ski and Snowboard we engaged with our PR and Creative team to make an content series to highlight the team athletes. The focus was to highlight healthy habits they use to stay at the top of their game, Hydro Flasks were seeded in the video for added value.